Content Strategies That Can Lead To a Massive Second Income
Choosing the right content strategies on your website or blog can lead to a second income but it takes thought and planning. It is this preliminary preparation that can be the difference in a successful second income generating machine and a complete waste of time. You get out of it exactly what you put into it.
There are several things to consider in putting successful content strategies together. First, you have to determine who your customer is and what they are thinking when they start their online search for your product. Don’t think about making money; think about what they are thinking and needing. Put yourself in their shoes, look through their eyes and you will be well on your way to making a second income. Online Marketing isn’t about selling, it is about helping people find what they are looking for easily. Have a servant’s heart and you will win.
The next phases of good content strategies consist of researching keywords that accurately describe the product or service that you want the consumer to find. This can be a very tedious and time consuming part of the process but well worth the effort. Keep in mind that many of the most obvious keywords have a high degree of competition for them in the major search engines. In order to monetize what you are trying to do and create that second income, you must get creative. Look for keywords or a combination of keywords that have less people fighting over them and chip away at your goal.
Writing Your Way To A Second Income
Once you have zeroed in on an effective keyword or keyword phrase, it is time to use all those writing skills that you didn’t think you would ever use. This particular part of the process is the most difficult for most people. Identifying keywords is one thing but using them in a way that attracts the attention and keeps the interest of the reader will ultimately lead to that second income that you desire. This might be a good time to reconnect with your high school English teacher and keep their number on speed dial.
After you have written the article or editorial, it is time to make sure that it is optimized for online publication using Search Engine Optimization or SEO. All good content strategies use this technique. There are programs that are readily available that can assist you in optimizing your work or you can do it manually yourself. The basic thing to remember is to use the keywords or phrases enough to be noticed by the search engines but not enough to be considered SPAM. You can’t just pick a keyword and write it over and over; it just won’t work.
Second Income – Rinse and Repeat
Don’t forget to proofread your article to round out your content strategies. You only get one chance to make a first impression. Finally, you are ready to post your article or editorial on your website and publish it. Make it available on social networks, online magazines and any other pertinent website or portal. Rinse and Repeat. One last thing, this is a long term strategy, so don’t get in a hurry and stay the course and you will be well on your way to earning a massive second income.